SD203K.com
  • Home
    • What
    • Why
    • How - The Process
    • Resources
    • About US
    • IPPrivPolicy
  • Renovation
    • Home Improvements
    • Room Addition
    • Before & After
  • Who
    • Home Buyers
    • Home Owners
    • Realtors >
      • Kickstart your Marketing
      • Create Your Team
      • Reno Realtor
  • ADU
    • Overview
    • ADU Demand
    • Financing ADUs
    • Process
    • ADU Plans
    • ADU Resources
    • ADU Video Series
    • Desktop Feasibility
  • Blog

Renovation Realtor

Picture
Innovate, Motivate, Renovate​
Career realtors are constantly monitoring marketing dynamics.  Missing key changes in the marketplace can lead to poor a pipeline and execution detrimental to the bottom line.  San Diego will continually face ongoing shortage of housing inventory.  There is growing threat with the emergence of IBuyer marketplace.  Heavyweight technology companies like Zillow & Redfin as they directly compete, must be closely monitored.  Is your business sustainable?   Other changes like the new ADU ordinances creates opportunity.  Can you leverage ADUs into your market strategy?

The Renovation Realtor program offers a fresh new approach using proven loan solutions available over 50 years.  You'll quickly realize the advantages to include in your sales process.

 Our complete program in becoming a Renovation Realtor in uniquely novel but not new.  We're stealing from the playbook of real estate investors and the businesses like Renovation Realty.   

Here's the nuts & bolts of how advantageous  
  • Distinguish & Differentiate
  • Inventory shortage - Do more with less.
  • Preserve the profits of renovations to the home buyer
  • Buyer shops for the finished improvements that meets their tastes to enjoy for years to come. 
  • Create income & multi family solutions 

 Lets Get Started - 3 Steps to Success

Picture
We've developed a 3 Step Strategy for Success, Training, Marketing & Launch.  Your clients will love it.  So will all their referrals.  Your unique approach will win the right buyers.  At least the ones that watch HGTV, seek value or have specific desires.  The Renovation Realtor Program has tailored solutions for the buyers and sellers.  Ever have a "Listing that Lacks Luster"?   You can relieve some of stress for the sellers by simply promoting renovation loans.

Picture

Training

Training is offered in several formats live in person or webinars.  Classes are approximately 1.5 - 3 hours.
Our training offers a complete sales cycle of renovation loans.  We cover the fundamental understanding of renovation loans and how they work.  What is different about our training is that it includes marketing perspective to help identify when renovation loans are advantageous.  Training is offered live in-person or webinar.  Courses are best completed sequentially.  The classes are 1.5 hour to 3 hours.
 
Courses

Picture
​Covers the basics of renovation loans.  The course is modeled around the FHA 203K and Fannie Mae Homestyle loan.  We’ll discuss financial overview, types of loans, process and role of consultant.

Picture
​Renovation Loans focused around Finished Improvements.  This is a recommended introduction to utilize renovation loans. The process is less complicated that increases its overall success.  It also creates more market opportunity.  Makeover is designed for the home buyer, but also can be offered to a seller.
  • Easier to execute increases success
  • More market opportunities

Picture
This course covers strategy when homes have condition issues that need moderate repairs where costs exceed $35,000 or structural issues exist.  Some of these conditions will be disclosed initially or discovered during inspection.  It also can be triggered by buyer that request improvements exceed $35,000.

Picture
This course covers major renovations where square footage is added.  These projects require architectural plans.  This adds weeks or more in design and submission to building department. Projects like master suite additions, adding income dwellings including ADUs fall into this category.  When purchase is involved, the extended timeline must be coordinated and communicated during the escrow process.


Picture

Marketing "Accelerate your Momentum" 
​
​Our program's key distinction is offering a comprehensive exclusive market strategy that accelerates entry into practice.  Our marketing kit includes printed brochures and digital media for distribution in your social media outlets, website and email.  It's all customizable for your headshot, logo and contact info.
  • Custom Collateral
  • Digital media
  • Email marketing through Constant Contact
This kit is designed to immediately present these distinctive strategies to your current buyers, prospects and your past clients.  Our content is exclusive, relevant to our local market. 
 
Build your presence, brand by increasing your touch points with our exclusive content.

Picture

Picture
Launch - Strategic to Tactic


Complete the training, create your marketing kit. Our team of professionals can support you every step of the way.  You're ready to present Renovation loans to your buyers and prospects.  Promote Makeover to your next listing.
  • Present Makeover to Prospects & Clients
  • Post Makeover on Soc. Media
  • Implement a Drip Campaign to your database
Well support you every step of the way.



Next Step - Register Today!

Picture
​Complete our registration form to enroll at our next training.  We'll then setup a free marketing consultation to complete your marketing collateral & action plan.

We Can Help

Our specialty is financing with focus and expertise on construction financing.  We have a full portfolio and a process to identify financing that best meets your needs and goals. 
Our years of experience have developed firsthand knowledge and relationships of the full range of professionals needed in construction.   
We developed a team approach of highly coordinated and compatible resources to assist in feasibility, survey, design, permit process and build to the final product.     

Schedule a Free Consultation

Get your questions answered.
  • Financing
  • Local Ordinances
  • Plans
  • Resources: Architects, Contractors, Lenders...
Complete the request below to schedule a free phone consultation.
Picture
Picture

PictureWill Johnson, Renovation Loan Consultant "Work with Will"
"Financing is the Foundation to building ADUs".   Will shares his expertise to renovation/construction financing since 2009.  Will Johnson is a licensed mortgage loan officer specialized and committed to assist clients in creating financing to build ADUs and income properties.  Will has a full portfolio of financing solutions to meet the needs of every homeowner and home buyer.​
​


Telephone: 

(619) 295-9455-c
​
Email Us
​
​

  • Home
    • What
    • Why
    • How - The Process
    • Resources
    • About US
    • IPPrivPolicy
  • Renovation
    • Home Improvements
    • Room Addition
    • Before & After
  • Who
    • Home Buyers
    • Home Owners
    • Realtors >
      • Kickstart your Marketing
      • Create Your Team
      • Reno Realtor
  • ADU
    • Overview
    • ADU Demand
    • Financing ADUs
    • Process
    • ADU Plans
    • ADU Resources
    • ADU Video Series
    • Desktop Feasibility
  • Blog